A few years ago I developed a powerful rhetorical principle that has spread widely among my circle of friends. Now I shall share this extremely potent knowledge with you, the dear reader. By taking advantage of this rule (which has been empirically verified in innumerable1 situations) you will handily win any argument or debate you might find yourself participating in.
The principle, which I have humbly named the Poulos Postulate, goes as follows:
- The louder you say it, the more right it is.
And an important corollary of this principle is:
- In a debate, the person who is louder is right.
Or put another way:
- You can win any debate by shouting lots.1
I find the best application of this principal is as follows: the next time you’re in a debate, state your case bluntly and succinctly. Don’t bother with too much detail or nuance—that crap just bogs you down and obfuscates your point. Anyway, a shorter statement will be much easier on your throat once you start screaming at the top of your lungs.
Your opponent—let’s call them “John C.” for the sake of example—will likely fail to see things your way. This is because John C. is an idiot. Which is to say, he is a stubborn contrarian who consistently fails to comprehend the majesty of your genius. Even though you have put forth your brilliant argument in a straightforward and forceful manner, his dim mind abjectly fails to grasp the essential truth underlying your claim. Your intellect is vast and deep, and John C. is a mere slug squirming along the lip of that deep chasm. He may be dimly cognizant that there is something impressive nearby, but it is all he can to do avoid falling in.
So anyway, John C. is probably blathering on with some kind of lame counterargument: “Greg, I’m pretty sure that’s impossible,” or “Greg, I’m pretty sure the moon isn’t actually made of cheese,” or “Greg, I’m pretty sure that grizzly bear is not ‘just a big cuddly fun-bun who wants to be our friend.’” In fact, he’s probably still talking, meandering through endless points of “evidence” as though it’ll somehow convince anyone that he’s right. Tough beans: he’s wrong, you’re right, and everyone will be much better off the sooner they realize this.
If John C. is still talking, cut him off now. Simply restate your first statement, but—and this is the key—say it louder than you did before. Don’t scream it (yet), as you want to leave a little room for escalation if your opponent doesn’t get the hint right away. But definitely use a firmer, louder, angrier tone. It’s unnecessary to change the statement of your argument in any way. In fact, saying anything differently would indicate inconstancy and diffidence on your part, and you certainly don’t want to be seen as some kind of flip-flopper. No: best is to repeat your original statement exactly, word for word.
Hopefully John C. will get the point now and admit defeat. More likely, he will be truly dense and will continue to argue. For example, he may claim that you have not acknowledged any of the points he raised previously. Ignore this. He also may argue that you interrupted his point without adding anything new to the conversation. Ignore this, too. If he keeps yammering away, interrupt him. Simply restate your position again, louder this time.
Continue escalating the argument in this fashion. Eventually John C. will get the point and admit defeat. Ideally, he will say something like, “Oh my goodness, now that you put it THAT way [i.e., LOUDLY] I see your side of the argument and agree with you completely! You are so smart and amazing and incredibly good looking and boy I wish I could be just like you!” More commonly, your opponent will simply refuse to continue conversing with you. This is a clear admission of defeat. It is an implicit acknowledgment of your intellectual superiority, and of the fact that you are far better looking than he could ever hope to be, even on one of his good days.
Occasionally, you will come across an opponent who is well-versed in advanced rhetorical techniques and is also familiar with the Poulos Principle. For these formidable foes, I unfortunately have very little advice to offer you. The best I can do is wish you strength of voice and encourage you to shout your blessed little heart out.3
1 Innumerability of situations not actually guaranteed.
2 A variant of the principle can also be applied to written arguments: instead of shouting, one must increase the size and weight of the font being used.
3 However, in keeping with a long tradition of staying at the forefront of debating technologies, we here at Poulos Labs have been working on an advanced new rhetorical technique, which we tentatively call “punching”. However, it is highly experimental, somewhat dangerous, and currently suitable for only the most experienced debaters. We hope to have a more user-friendly design tested and in production sometime during the second quarter of 2010.